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Todd Parsons

 

Todd Parsons
Chief Product Officer, Criteo, SA

Todd Parsons is Chief Product Officer of Criteo, SA, responsible for product strategy and innovation to diversify Criteo’s platform offerings. For 15+ years, Todd has built marketing solutions at the intersection of consumer identity and data. Prior to Criteo, his team established OpenX as the first people-based programmatic marketplace. As CPO of SocialCode, Todd led development of products to activate and measure first-party audiences across Facebook, Amazon, YouTube and other platforms. Earlier, Todd led Acxiom’s Marketing Services business and founded two venture-backed startups; Aditive, acquired by Acxiom in 2014, and BuzzLogic, the first SaaS for social media measurement and analytics.