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Learn all about the Ad Creative ID Framework, the VAST CTV Addendum, and the brave new world of ad formats and interactivity in CTV. Before we move on to build a better ecosystem of cross-platform video ad placement and measurement, we need to “get the small things right.” Learn how […]
The digital advertising industry is boldly taking on the challenge of navigating the complex landscape of privacy requirements, shaped by regional regulations and transformative technological shifts driven by industry giants such as Google, Apple, and Meta. This exclusive event is your gateway to an immersive experience, featuring deep-dive presentations, fireside […]
This November, join the team at IAB Tech Lab, the unparalleled global authority setting technical standards in the digital media industry, for the annual IAB Tech Lab International Summit. From groundbreaking standards like RTB to revolutionary innovations like the Global Privacy Platform, the day’s discussions are bound to leave you […]
Unlock the Future of Television at I Want My CTV! IAB Tech Lab will assemble leading experts from the TV, digital video, and measurement industries. Our mission is to illuminate the current solutions that power the world of television and explore the groundbreaking technologies that are set to redefine the […]
