SOLD OUT – Privacy Tech Workshop for Lawyers and Cross-Functional Privacy Teams (Two-Day Virtual Event, Dec 12th, 1-3pm ET & Dec 13th, 1-3pm ET)(Paid Educational Course)

December 12 from 1pm-3pm ET & December 13 from 1pm-3pm ET

Lawyers and the cross-functional teams with privacy responsibilities need to have a thorough understanding of the technology that undergirds digital advertising, the tools leveraged for privacy compliance and what the future portends in this area. Join the IAB Tech Lab in this 5-hour workshop, where they will cover:

• How the digital supply chain works, what different industry segments do and their data flows;
• How consumer data is tracked, collected and used in digital advertising transactions, as well as how they relate to TCF and MSPA purposes;
• Different identity and data collection methods with detailed uses cases for campaign-level frequency capping on the web, look-a-likes in app, interest-based targeting and attribution across devices;
• Changes in the digital advertising status quo caused by operating systems, browsers, regulation and greater brands concern around “data leakage”;
• Evolution of privacy technologies, including PETS, seller defined audiences, clean rooms, multi-party computation, etc.  
• Opportunities for different segments in the digital advertising industry to have privacy be more than a compliance obligation, but also an opportunity.

This learning and development course is not intended for audiences in the European Economic Area or the United Kingdom.

**This event will be two 2-hour sessions held over the course of two days

Pricing

Member Price: $700

Non-Member Price: $800

This event is sold out. We are not taking any more registrants at this time. Please check back next year as this course will be held in multiple cities in 2024.

Trainers:

[sp_testimonial id=”17138″]

Sponsor:

[sp_testimonial id=”16272″]