A Barcode for Your Ad Creative: The CTV evolution unlocked by the Ad Creative ID Framework (ACIF)

Ever wished you had a way to track your CTV ads the way product sales are tracked across retail? The Ad Creative ID Framework (ACIF) is a game-changer for CTV advertising. ACIF’s ad registration approach, similar to a UPC code, unlocks efficient campaign management and measurement for improved ROI. In this webinar, learn about ACIF, the issues it solves, the link between ACIF and the latest VAST updates, and the steps your organization can take to participate in the evolving CTV and video advertising supply chain.