BEGIN:VCALENDAR VERSION:2.0 PRODID:-//IAB Tech Lab - ECPv6.15.16//NONSGML v1.0//EN CALSCALE:GREGORIAN METHOD:PUBLISH X-ORIGINAL-URL:https://dev.iabtechlab.com X-WR-CALDESC:Events for IAB Tech Lab REFRESH-INTERVAL;VALUE=DURATION:PT1H X-Robots-Tag:noindex X-PUBLISHED-TTL:PT1H BEGIN:VTIMEZONE TZID:America/New_York BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20190310T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20191103T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20200308T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20201101T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20210314T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20211107T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20220313T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20221106T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20230312T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20231105T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20240310T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20241103T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20250309T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20251102T060000 END:STANDARD END:VTIMEZONE BEGIN:VTIMEZONE TZID:America/Los_Angeles BEGIN:DAYLIGHT TZOFFSETFROM:-0800 TZOFFSETTO:-0700 TZNAME:PDT DTSTART:20200308T100000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0700 TZOFFSETTO:-0800 TZNAME:PST DTSTART:20201101T090000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0800 TZOFFSETTO:-0700 TZNAME:PDT DTSTART:20210314T100000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0700 TZOFFSETTO:-0800 TZNAME:PST DTSTART:20211107T090000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0800 TZOFFSETTO:-0700 TZNAME:PDT DTSTART:20220313T100000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0700 TZOFFSETTO:-0800 TZNAME:PST DTSTART:20221106T090000 END:STANDARD END:VTIMEZONE BEGIN:VTIMEZONE TZID:Europe/London BEGIN:DAYLIGHT TZOFFSETFROM:+0000 TZOFFSETTO:+0100 TZNAME:BST DTSTART:20200329T010000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:+0100 TZOFFSETTO:+0000 TZNAME:GMT DTSTART:20201025T010000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:+0000 TZOFFSETTO:+0100 TZNAME:BST DTSTART:20210328T010000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:+0100 TZOFFSETTO:+0000 TZNAME:GMT DTSTART:20211031T010000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:+0000 TZOFFSETTO:+0100 TZNAME:BST DTSTART:20220327T010000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:+0100 TZOFFSETTO:+0000 TZNAME:GMT DTSTART:20221030T010000 END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=America/New_York:20241211T120000 DTEND;TZID=America/New_York:20241211T130000 DTSTAMP:20260407T094214 CREATED:20241113T190631Z LAST-MODIFIED:20251027T121316Z UID:23792-1733918400-1733922000@dev.iabtechlab.com SUMMARY:GPP: What’s New\, What’s Next\, and What You Need to Know DESCRIPTION:There are 19 states (20 if you include Florida) in the U.S. that have enacted comprehensive data privacy laws\, with some already in effect and others set to go into effect in 2025-2026. In this webinar\, explore the latest developments in the Global Privacy Platform (GPP)\, which is designed to support the digital media ecosystem’s compliance in a continually complex regulatory landscape. We’ll dive into the GPP releases from this year\, including the new states covered\, updates to the MSPA US National section\, and implementation guidelines. Plus\, get a look at future developments. Join us to gain insights into how GPP is evolving and what you need to know to stay ahead as privacy regulations continue to emerge. \n  \n \n Register\n \n \n \n Already a member?\n Login & Register\n \n \n \n\n \n \nSpeakers:\nRowena LamSenior Director\, Privacy & DataView Bio Rowena LamSenior Director\, Privacy & Data Brian MayAdtech Industry ContributorS... View Bio Senior technology leader (Director/VP/CTO and Co-founder) with over 30 years of experience developing and architecting software and systems\, building teams to support them and businesses to support them. Brian MayAdtech Industry Contributor Andrea WheelerSenior Privacy ManagerView Bio Andrea WheelerSenior Privacy Manager URL:https://dev.iabtechlab.com/event/gpp-release-updates-webinar/ CATEGORIES:webinar ATTACH;FMTTYPE=image/jpeg:https://dev.iabtechlab.com/wp-content/uploads/2024/11/1731512536179.jpeg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20241203T120000 DTEND;TZID=America/New_York:20241203T130000 DTSTAMP:20260407T094214 CREATED:20241113T190123Z LAST-MODIFIED:20251027T121318Z UID:23786-1733227200-1733230800@dev.iabtechlab.com SUMMARY:Privacy Taxonomy: Streamlining Data Privacy with a Common Language DESCRIPTION:The Privacy Taxonomy is a universal taxonomy designed to standardize how privacy-related data elements\, data usage\, and data subjects are categorized across the digital media ecosystem. This foundational specification enables interoperability between systems\, helping organizations uphold consumer privacy rights such as the right to delete\, access\, and correct personal data. In this deep-dive session\, we’ll explore how the Privacy Taxonomy helps bridge the gap between legal team and technical teams by providing a common language for managing privacy practices and data governance. You’ll gain an understanding of the core components of the taxonomy – Data Elements\, Data Uses\, and Data Subjects – and learn how this open standard supports compliance with major regulations. \n  \n \n Register\n \n \n \n Already a member?\n Login & Register\n \n \n \n\n \n \nSpeakers:\nRowena LamSenior Director\, Privacy & DataView Bio Rowena LamSenior Director\, Privacy & Data Cillian KieranChief Executive OfficerView Bio Cillian KieranChief Executive Officer URL:https://dev.iabtechlab.com/event/privacy-taxonomy-updates-webinar/ CATEGORIES:webinar ATTACH;FMTTYPE=image/png:https://dev.iabtechlab.com/wp-content/uploads/2024/11/PT_1200x628.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20240723T130000 DTEND;TZID=America/New_York:20240723T140000 DTSTAMP:20260407T094214 CREATED:20240709T145714Z LAST-MODIFIED:20251027T121324Z UID:21630-1721739600-1721743200@dev.iabtechlab.com SUMMARY:A Barcode for Your Ad Creative: The CTV evolution unlocked by the Ad Creative ID Framework (ACIF) DESCRIPTION:Ever wished you had a way to track your CTV ads the way product sales are tracked across retail? The Ad Creative ID Framework (ACIF) is a game-changer for CTV advertising. ACIF’s ad registration approach\, similar to a UPC code\, unlocks efficient campaign management and measurement for improved ROI. In this webinar\, learn about ACIF\, the issues it solves\, the link between ACIF and the latest VAST updates\, and the steps your organization can take to participate in the evolving CTV and video advertising supply chain. \n\n \n Register\n \n \n \n Already a member?\n Login & Register\n \n \n \n\n \n \nSpeakers:\nKatie StroudSenior Product ManagerView Bio Katie StroudSenior Product Manager Frank RizzoVice President\, Ad Tech StrategyF... View Bio Frank has been at NBCUniversal for 15+ years and in his current role as VP\, Ad Tech Platforms\, Frank is responsible for supporting and re-imagining the “pitch to pay” systems and workflows across NBCU’s National\, Local and Global Partnerships footprint on all Linear and Digital endpoints. Frank also focuses on customer automation initiatives with the goal of simplifying buy/sell side transactions. Frank RizzoVice President\, Ad Tech Strategy David DworinChief Product OfficerD... View Bio David Dworin is the Chief Product Officer of FreeWheel\, a global technology platform for the TV advertising industry. In this position\, David oversees and defines FreeWheel’s product vision\, strategy\, design and development worldwide. He leads FreeWheel’s global product team\, including product management\, product marketing\, data science and design\, ensuring that the company continues to pioneer and innovate new solutions and offerings that meet the needs of clients and propel the marketplace forward. David DworinChief Product Officer Benjamin VandegriftVP\, Measurement Solutions & InnovationsA... View Bio As VP of Measurement Solutions & Innovations\, Benjamin Vandegrift leads the Measurement group at VAB. His mission is to educate and empower others to stay ahead of what’s next in the ever-growing world of video measurement while highlighting what matters most & simplifying the complex\, so that marketers are able to make better-informed decisions utilizing cutting-edge video measurement technology. Prior to joining the VAB\, Ben has spent the past 10 years building a reputation for being a passionate\, innovative\, and engaging leader in media. He began his career at Comcast Effectv\, where he was instrumental in the design\, development and deployment of multiple innovative media measurement and attribution solutions. He served as a lead of their Audience Intelligence initiative\, which at the time was one of the first advanced audience-based buying and measurement solutions in the industry. In addition\, Ben was a lead in the development and deployment of Effectv’s suite of attribution solutions allowing marketers to evaluate the lower-funnel impact of their video campaigns. Following his time at Effectv\, Ben spent over two years at TVSquared where he served as Director of Product Marketing where he honed his ability to understand and explain the intricacies of cross-platform measurement and attribution solutions. In this role\, Ben led the activation efforts across their Enterprise and Advanced TV client base\, working with organizations including Spectrum Reach\, Cox Media\, Ampersand\, Tegna\, and Tubi. While at TVSquared\, he educated and coached over 5\,000 media professionals across the US and Europe on measurement technology\, methodology and data positioning. Ben’s experience developing and deploying video measurement and attribution solutions for over 10 years enables him to ask the right questions so that he can effectively translate the capabilities and value of measurement solutions to marketers. Benjamin VandegriftVP\, Measurement Solutions & Innovations URL:https://dev.iabtechlab.com/event/a-barcode-for-your-ad-creative-the-ctv-evolution-unlocked-by-the-ad-creative-id-framework-acif/ LOCATION:Webinar CATEGORIES:webinar ATTACH;FMTTYPE=image/png:https://dev.iabtechlab.com/wp-content/uploads/2024/07/ACIF-Webinar-5.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20240529T120000 DTEND;TZID=America/New_York:20240529T130000 DTSTAMP:20260407T094214 CREATED:20240501T174917Z LAST-MODIFIED:20251027T121325Z UID:20104-1716984000-1716987600@dev.iabtechlab.com SUMMARY:Expanded Coverage for OMSDK for CTV DESCRIPTION:The Open Measurement SDK (OM SDK) is expanding its CTV footprint.  With its success in Mobile App and Web Video\, the IAB Tech Lab continues to work towards cross-platform measurement with OM SDK for CTV.  The CTV expansion will bring the same consistent impression and viewability measurement signals to CTV environments\, furthering our reach from Android TV and tvOS to include Samsung & LG. \nLearn more about new CTV events signals\, including: \n\nIdentifying CTV Traffic: Know the environment in which a native app is running.\nLast Activity: Signal that an event occurred indicating someone is “still watching”.\nDisplay Connection Status: Understand when the TV display is off\, but applications may still be running.\nVideo Pod Measurement: Enable measurement of video ad pods with gapless playback for “javascript” session types. URL:https://dev.iabtechlab.com/event/expanded-coverage-for-omsdk-for-ctv/ LOCATION:Webinar CATEGORIES:webinar END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20231130T140000 DTEND;TZID=America/New_York:20231130T150000 DTSTAMP:20260407T094214 CREATED:20231114T163948Z LAST-MODIFIED:20251027T121331Z UID:17755-1701352800-1701356400@dev.iabtechlab.com SUMMARY:Third Party SDKs: An Overview and Practical Steps to Reduce Risk Webinar DESCRIPTION:In today’s rapidly evolving digital landscape\, the use of SDKs is ubiquitous\, providing companies with the tools they need to enhance their applications. However\, misconfiguration or improper use of SDKs can lead to regulatory scrutiny and litigation claims. Join our panel of privacy and SDK experts and the IAB Tech Lab for a discussion of technical and organizational measures companies can take to reduce legal risks associated with SDKs. The panel will cover SDK code implementation and configuration best practices\, common pitfalls\, the importance of auditing data flows\, and how upcoming changes like iOS 17’s privacy manifests and Android’s SDK Runtime will impact how SDKs are integrated in the future. URL:https://dev.iabtechlab.com/event/third-party-sdks-an-overview-and-practical-steps-to-reduce-risk-webinar/ LOCATION:Webinar CATEGORIES:webinar END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20210916T150000 DTEND;TZID=America/New_York:20210916T173000 DTSTAMP:20260407T094214 CREATED:20210726T142950Z LAST-MODIFIED:20251027T121355Z UID:12446-1631804400-1631813400@dev.iabtechlab.com SUMMARY:9/16 - Addressability Solutions Roadshow DESCRIPTION:This event is currently live. If you have not registered yet\, please click here to register now. \nJoin us for the next round of the IAB Tech Lab Addressability Solutions Roadshow on Thursday\, September 16 at 3PM ET/12PM PT. We will hear from Tech Lab’s new CEO\, Anthony Katsur\, learn about draft specifications that are picking up steam and consider what it’s going to take to make accountability a reality in a world of new IDs taking off. You will walk away understanding how each new draft specification impacts your business so that you can educate and prepare your teams for adopting them. The IAB Tech Lab team and industry experts will discuss details\, challenges\, and the feedback received so far in the review process of these draft documents: \n\nSeller defined contexts and audiences\nUser enabled ID token best practices\nAccountability Platform\nGlobal Privacy Platform\nAnd more…\n\nJoin us to get the full understanding of how everything will play together with commercial solutions\, to ask your questions\, and to get ready to plan and implement in your products. It’s time to participate in this major industry change and to learn how to prepare your company for the new norm in 2021! \n\n\n\nTIME (ET)\nSESSION\n\n\n3:00 PM – 3:05 PM\nOpening Comments: Charting Tech Lab’s Course in ’22 and Beyond \nTony Katsur\, Chief Executive Officer\, IAB Tech Lab\n\n\n3:05 PM – 3:15 PM\nFireside Chat \nTony Katsur\, Chief Executive Officer\, IAB Tech Lab \nSteve Silvers\, Senior Vice President\, Product & GM Customer Experience\, Neustar\n\n\n3:15 PM – 3:20 PM\nIntroduction: Addressability Solutions That Are Gaining Momentum \nBenjamin Dick\, Senior Director of Product – Consumer Privacy\, Identity\, and Data\, IAB Tech Lab\n\n\n3:20 PM – 3:25 PM\nThe Importance of Open Standards \nPierre Diennet\, Global Partnerships\, Lotame\n\n\n3:25 PM – 3:55 PM\nNavigating Identifier Disruption via the Seller Defined Audiences Specification \nBenjamin Dick\, Senior Director of Product – Consumer Privacy\, Identity\, and Data\, IAB Tech Lab \nEliza Nevers\, Senior Vice President\, Product\, Lotame \nSteve Silvers\, Senior Vice President\, Product & GM Customer Experience\, Neustar \nGarrett McGrath\, Vice President\, Product Management\, Magnite\n\n\n3:55 PM – 4:10 PM\nWhat’s id-sources.json? \nAlex Cone\, Vice President\, Privacy & Data Protection\, IAB Tech Lab \nMike O’Sullivan\, Director of Product\, Roku\n\n\n4:10 PM – 4:30 PM\nGlobal Privacy Platform expands privacy signaling to new markets \nAlex Cone\, Vice President\, Privacy & Data Protection\, IAB Tech Lab \nJulie Rubash\, Chief Privacy Counsel\, Sourcepoint \nJill Wittkopp\, Director\, Product Management\, IAB Tech Lab\n\n\n4:30 PM – 4:55 PM\nWhere UID2 fits in \nAlex Cone\, Vice President\, Privacy & Data Protection\, IAB Tech Lab \nTravis Clinger\, Senior Vice President\, Addressability and Ecosystem\, LiveRamp \nAnkur Srivastava\, Vice President\, Product Management\, Pubmatic\n\n\n4:55 PM – 5:20 PM\nNo addressability without accountability \nAlex Cone\, Vice President\, Privacy & Data Protection\, IAB Tech Lab \nScott Menzer\, Co-founder & SVP of Customer Operations & Product\, ID5 \nMichal Jacobsberg-Reiss\, Head of Ecosystem Product Partnerships\, MoPub\n\n\n5:20 PM\nEvent concludes \nAlex Cone\, Vice President\, Privacy & Data Protection\, IAB Tech Lab\n\n\n\n  \n\n\n  URL:https://dev.iabtechlab.com/event/9-16-addressability-solutions-roadshow/ CATEGORIES:webinar END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Los_Angeles:20210803T213000 DTEND;TZID=America/Los_Angeles:20210803T223000 DTSTAMP:20260407T094214 CREATED:20210624T211140Z LAST-MODIFIED:20251027T121356Z UID:12344-1628026200-1628029800@dev.iabtechlab.com SUMMARY:State of ads.txt Adoption: Validating the Supply Chain (APAC) DESCRIPTION:Date: 4rd Aug 2021 Time: 10:00 India\, 11:30 Jakarta\, 12:30 Singapore\, 14:30 Canberra\, 00:30 New York\nDate: 3rd Aug 2021 Time: 21:30 Los Angeles\n \nWith IAB Tech Lab’s release of the new Supply Chain Validation service\, we wanted to look at the state of these standards in-market with a webinar: The State of Ads.txt Adoption: Validating the Supply Chain. IAB Tech Lab analyzed over 3 million websites\, 400\,000 apps and hundreds of sellers.json files\, we’ll share our findings for common syntactical errors\, relationship validations between ads.txt/sellers.json and more. URL:https://dev.iabtechlab.com/event/state-of-ads-txt-adoption-validating-the-supply-chain-apac/ LOCATION:Webinar CATEGORIES:webinar END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20210803T110000 DTEND;TZID=America/New_York:20210803T120000 DTSTAMP:20260407T094214 CREATED:20210624T211142Z LAST-MODIFIED:20251027T121355Z UID:12341-1627988400-1627992000@dev.iabtechlab.com SUMMARY:State of ads.txt Adoption: Validating the Supply Chain DESCRIPTION:With IAB Tech Lab’s release of the new Supply Chain Validation service\, we wanted to look at the state of these standards in-market with a webinar: The State of Ads.txt Adoption: Validating the Supply Chain. IAB Tech Lab analyzed over 3 million websites\, 400\,000 apps and hundreds of sellers.json files\, we’ll share our findings for common syntactical errors\, relationship validations between ads.txt/sellers.json and more. URL:https://dev.iabtechlab.com/event/state-of-ads-txt-adoption-validating-the-supply-chain/ LOCATION:Webinar CATEGORIES:webinar END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20210624T210000 DTEND;TZID=America/New_York:20210624T233000 DTSTAMP:20260407T094214 CREATED:20210430T211239Z LAST-MODIFIED:20251027T121356Z UID:12167-1624568400-1624577400@dev.iabtechlab.com SUMMARY:June 24 or 25 (APAC) – Addressability Solutions Roadshow DESCRIPTION:(This event has been programmed for attendees located in time zones within the Asia-Pacific Region\, but is also open to all.) \nJoin us for the next round of the IAB Tech Lab Addressability Solutions Roadshow on: \n25th June 2021: Time – 06:30 India\, 08:00 Jakarta\, 09:00 Singapore\, 11:00 Sydney \n24th June 2021: Time – 21:00 Eastern (U.S./Canada)\, 18:00 Pacific Time (U.S./Canada)  \nIndustry experts will discuss the Unified ID 2.0 open-source project and four new Tech Lab specifications nearing completion covering user-provided IDs\, seller-defined audiences\, global privacy and accountability. \nWe will discuss further how they each impact your business so that you can educate and prepare your teams for the implementation of these specs and guidelines. The IAB Tech Lab team and industry experts will discuss details\, adoption readiness\, and suggest some best practices: \n\nSeller-defined audiences\nUser enabled ID token best practices\nAccountability Platform\nGlobal Privacy Platform\n\nJoin us to get the full understanding of how everything will play together with commercial solutions\, to ask your questions\, and to get ready to plan and implement in your products. It’s time to participate in this major industry change and to learn how to prepare your company for the new norm in 2021! URL:https://dev.iabtechlab.com/event/6-24-addressability-solutions-roadshow/ CATEGORIES:webinar END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20210519T140000 DTEND;TZID=America/New_York:20210519T163000 DTSTAMP:20260407T094214 CREATED:20210414T160943Z LAST-MODIFIED:20251027T121357Z UID:11945-1621432800-1621441800@dev.iabtechlab.com SUMMARY:5/19 - Addressability Solutions Roadshow DESCRIPTION:Join us for the next round of the IAB Tech Lab Addressability Solutions Roadshow on Wednesday\, May 19 at 2PM ET/11AM PT. We will take a deep dive into the new portfolio of proposed standards and guidelines for addressability\, accountability\, and privacy. And we will discuss further how they each impact your business so that you can educate and prepare your teams for the implementation of these specs and guidelines as we work to finalize them. The IAB Tech Lab team and industry experts will discuss details\, adoption readiness\, suggest some best practices\, and address the feedback received so far in the review process of these draft documents: \n\nSeller defined contexts and audiences\nUser enabled ID token best practices\nAccountability Platform\nGlobal Privacy Platform\n\nJoin us to get the full understanding of how everything will play together with commercial solutions\, to ask your questions\, and to get ready to plan and implement in your products. It’s time to participate in this major industry change and to learn how to prepare your company for the new norm in 2021! URL:https://dev.iabtechlab.com/event/5-19-addressability-solutions-roadshow/ CATEGORIES:webinar END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20210415T150000 DTEND;TZID=Europe/London:20210415T180000 DTSTAMP:20260407T094214 CREATED:20210309T173121Z LAST-MODIFIED:20251027T121402Z UID:11609-1618498800-1618509600@dev.iabtechlab.com SUMMARY:4/15 - Addressability Solutions Roadshow DESCRIPTION:(This event has been programmed for attendees located in European time zones but is open to all.) \nJoin us for the IAB Tech Lab Addressability Solutions Roadshow on Thursday\, April 15 from 3PM to 6PM BST/ 4PM to 7PM CET / 10AM to 1PM EDT. We will take a deep dive into the addressability and accountability designs that Tech Lab is recommending for market consideration in 2021 and beyond. Learn about the importance of technical mechanisms to demonstrate system-level accountability to consumer preferences\, and how to navigate the loss of third-party cookies and other identifiers with privacy-preserving addressability solutions. And please review the portfolio of solutions that are currently available for public comment so that you can ask us all your questions.  \nWe will focus on: \n\nApproaches to addressability and the role of the accountability and global privacy platforms\nThe technical details of these new initiatives in support of our engagement with the Partnership for Responsible Addressable Media (PRAM)\nHow you (as a product / engineering leader or other stakeholder) can provide feedback\nWhat you’ll need to do to integrate these standards/solutions across your portfolio\, in conjunction with policy and business colleagues.\n\nIt’s time to participate in this major industry change and to learn how to prepare your company for the new norm in 2021! \n\n  URL:https://dev.iabtechlab.com/event/4-15-addressability-solutions-roadshow/ CATEGORIES:webinar END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20210414T120000 DTEND;TZID=America/New_York:20210414T130000 DTSTAMP:20260407T094214 CREATED:20210225T043109Z LAST-MODIFIED:20251027T121403Z UID:11389-1618401600-1618405200@dev.iabtechlab.com SUMMARY:4/14 - Supporting app-ads.txt for CTV Inventory Webinar DESCRIPTION:While ads.txt for desktop and app-ads.txt for mobile apps have been widely adopted\, support on Connected TV (CTV) platforms has been lagging because of a more complex seller ecosystem where the seller might be the app publisher\, the content owner\, or the OS platform. \nIAB Tech Lab has been working on enhancing CTV standards via an updated app-ads.txt specification\, which offers improvements for inventory sharing. Read more here and view the new specs here. \nThis webinar is intended to increase awareness of CTV app-ads.txt updates. URL:https://dev.iabtechlab.com/event/supporting-app-ads-txt-for-ctv-inventory-webinar/ LOCATION:Webinar CATEGORIES:webinar END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20210324T140000 DTEND;TZID=America/New_York:20210324T163000 DTSTAMP:20260407T094214 CREATED:20210212T143155Z LAST-MODIFIED:20251027T121404Z UID:11272-1616594400-1616603400@dev.iabtechlab.com SUMMARY:3/24 - Addressability Solutions Roadshow DESCRIPTION:  \n\n  \nThe IAB Tech Lab Addressability Solutions Roadshow kicks off Wednesday\, March 24 from 2:00 PM to 4:30 PM ET. We will take a deep dive into the portfolio of solutions that are currently available for public comment and meant to be finalized and adopted during 2021. Attendees will learn about the importance of technical mechanisms to demonstrate system-level accountability to consumer preferences; and how to navigate the loss of identifiers with privacy and data protection-first addressability solutions. \nWe will focus on: \n\nSustainable approaches to addressability and the role of the Accountability and Global Privacy Platforms\nThe technical details of this portfolio initiative in support of our engagement with the Partnership for Responsible Addressable Media (PRAM)\nHow you (as a product / engineering leader or other stakeholder) can provide feedback\nPlans to integrate these standards/solutions across your products\n\nIt’s time to lean into major industry changes and to learn how to prepare your company for the new normal! \n  \n  URL:https://dev.iabtechlab.com/event/3-24-addressability-solutions-roadshow/ LOCATION:Webinar CATEGORIES:webinar END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20201028T140000 DTEND;TZID=America/New_York:20201028T150000 DTSTAMP:20260407T094214 CREATED:20201021T143003Z LAST-MODIFIED:20251027T121405Z UID:10817-1603893600-1603897200@dev.iabtechlab.com SUMMARY:10/28 - DATA TRANSPARENCY STANDARDS 2.0 For A New Generation of Targeting DESCRIPTION:  \nPlease join us for an innovative\, future-forward discussion on Wednesday\, October 28\, 2pm EDT. Co-hosted by the IAB Tech Lab\, the global non-profit consortium\, driving digital media standards\, and Dstillery\, your Custom Audience Solutions partner.  \nWe’ll provide a fresh take on version 1 of the IAB Tech Lab’s Data Transparency Standards\, and offer a forward-looking perspective on expanding this standard to new\, post-cookie targeting vehicles. Learn how you can help shape the next generation of targeting through the IAB Tech Lab’s Data Transparency Standards. \n\n  URL:https://dev.iabtechlab.com/event/10-28-data-transparency-standards-2-0-for-a-new-generation-of-targeting/ CATEGORIES:webinar END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20200618T100000 DTEND;TZID=America/New_York:20200618T120000 DTSTAMP:20260407T094214 CREATED:20200512T164948Z LAST-MODIFIED:20251027T121416Z UID:10105-1592474400-1592481600@dev.iabtechlab.com SUMMARY:IAB UK in partnership with IAB Tech Lab\, Project Rearc: Perspectives on how "Privacy by Default" principles affect privacy\, identity\, and the audience data ecosystem DESCRIPTION:Agenda – Panel Discussion Format with Q&A \nOpening: Project Rearc \n\nWhat is Project Rearc?\nWhat does UK specific engagement look like?\n\nPanel 1: Privacy Deep Dive \n\nMigration to TCF v2.0\nGlobal privacy developments\nSpeakers:\n\nAlex Cone\, Senior Director\, Project Manager\, IAB Tech Lab\nDanny Sepulveda\, SVP for Policy and Advocacy\, MediaMath\nGrant Nelson\, Product Manager for Privacy\, Xandr\nJulia Shullman\, General Counsel and Chief Privacy Officer\, TripleLift\nStephanie Hanson\, Director\, OneTrust PreferenceChoice\, OneTrust\n\n\n\nPanel 2: Identity Deep Dive \n\nWhat is the future of addressability?\nWhat does supply chain security look like in the new normal?\nSpeakers: \n\nBen Dick\, Sr. Director\, Product – Privacy\, Identity & Data\, IAB Tech Lab\nMike O’Sullivan\, Vice President\, Product\, Identity & Data\, Index Exchange\nTravis Clinger\, Vice President of Strategic Partnerships\, LiveRamp\nSteve Silvers\, SVP Product\, GM Customer Experience\, Neustar\n\n\n\nPanel 3: Transformation of the Audience Data Ecosystem – Speakers \n\nWhat does the $10B data ecosystem look like when 1st parties control attribute collection?\nSpeakers:\n\nAmy Yeung\, General Counsel & Chief Privacy Officer\, Lotame\nBen Dick\, Sr. Director\, Product – Privacy\, Identity & Data\, IAB Tech Lab\nChristian Carlsson\, Global Solutions Architect\, LiveRamp\nGillian MacPherson\, Vice President\, Epsilon Data – Digital Strategy & Product\, Epsilon\n\n\n\n\nOrganized around Tech Lab’s “Project Rearc” broader industry response\, IAB Tech Lab and IAB UK will host technical conversations that provide perspective on how consumer-centric “Privacy by Default” principles affect the identity and addressability landscape. Via a set of curated conversations with leading product and engineering leaders\, we’ll dig into implications for specific components of the supply-chain\, including the future of privacy tools and specifications\, the role of identity and identifiers as trading currencies\, and the evolution of audience targeting and measurement in the “new normal”. \nTech Lab Virtual Open Forums provide 90+ minutes of interactive discussion\, panels\, and deep dives into the technical details of our industry and are geared towards developers\, engineers\, product managers\, product owners\, UI/UX\, data scientists/engineers\, CTOs\, and product enthusiasts. These events facilitate conversation between industry experts\, attendees and IAB Tech Lab product experts to help translate difficult concepts and discuss some of the most pressing issues in our industry. \nPlease be sure to register for the event\, using the ‘Register Now’ button above\, to ensure you receive your unique join information. URL:https://dev.iabtechlab.com/event/how-privacy-by-design-principles-affect-privacy-identity-and-the-audience-data-ecosystem/ CATEGORIES:open forum,webinar ATTACH;FMTTYPE=image/png:https://dev.iabtechlab.com/wp-content/uploads/2020/05/IAB-TL-Open-Forum-UK_sponsor-final.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20200414T120000 DTEND;TZID=America/New_York:20200414T130000 DTSTAMP:20260407T094214 CREATED:20200310T210558Z LAST-MODIFIED:20251027T121417Z UID:9668-1586865600-1586869200@dev.iabtechlab.com SUMMARY:Webinar: SIMID ("Secure Interactive Media Interface Definition") - Taking VPAID back to the basics! (Build Simple Secure Interactive Ads) DESCRIPTION:Keep up with the latest technologies for your interactive video ads and learn more about the VPAID (Video Player Ad Interface Definition) transition and improved interactivity with SIMID. The IAB Tech Lab’s Digital Video Working Group has been working on a refresh of all the video ad tech standards (VSUITE) over the last few years. This included a refresh of VAST (with VAST4) as well as two specs to replace the widely used (but often disliked) VPAID – Open Measurement for measurement use cases and SIMID (“Secure Interactive Media Interface Definition”) for interactive use cases. \nIn this webinar\, learn about the background and working details of SIMID from some of the members of the SIMID working group. \nGet your SIMID and VPAID questions answered: \n\nWhat are the problems with VPAID?\nHow does the VAST4 based stack (VAST4+OMID+SIMID) address these problems?\nWhy does VPAID not work for SSAI – and how is this addressed?\nHow does interactivity work with SIMID?\nHow does SIMID offer a more secure model for publishers?\nHow does SIMID simplify everyone’s lives?\n\nAnd more! URL:https://dev.iabtechlab.com/event/simid-taking-vpaid-back-to-the-basics/ LOCATION:Webinar CATEGORIES:webinar END:VEVENT END:VCALENDAR